The world of branding is an ever-changing one – influenced by global events, lifestyle trends, fashion, color, books, music, movies, consumer behavior, you name it. It’s Lapine's job to keep up with it all. Read our Blog to keep yourself in the loop.
Seth Diamond, Lapine’s Chief Insights Officer, writes about U.S. household spending, and how it’s changed over time. Comparing 1986 to 2016, Seth explores what we’re spending our money on, and how our spending choices have been impacted by new innovations, technology, and other factors.Read more
I grew up playing basketball and have been an avid basketball fan ever since. So when Lapine became an official Uncle Drew Merchandise licensee…Read more
Although the first day of the season is technically not for a few more weeks, in my mind Memorial Day weekend is the true kick-off of the summer. With this weekend behind us, patio furniture is coming out of storage, white pants are being taken off the high shelves of closets and I am reacquainting myself with my long lost friends, Sun and Beach.
We’ve kicked off our summer here at Lapine, too. The past few weeks have been filled with warm weather activities and good times outside of the office.Read more
Now that we have finally clawed our way out of the polar vortex (fingers crossed), it is time to get outside and embrace spring. It just so happens May, my favorite month of the year, is also National Barbecue Month.Read more