May 2021

Nature Calling

America’s love of the great outdoors is thriving in 2021 as walkers, hikers, backpackers, mountain bikers, and paddle boarders are taking to the trails and waterways this Spring and Summer seeking new destinations to explore and ways to appreciate the beauty and benefits of nature.

Marketplace and Consumer Trends

Reconnecting with nature is more meaningful than ever.
  • Travel experiences in 2021 are expected to be less about luxury and more about wellness and reconnecting with self and nature, physically, mentally and spiritually.
  • “Nature therapy” or “ecotherapy” via nature walks, meditative hikes or nature travel destinations have become increasingly popular as a way to help relieve stress, anxiety, and even cure Zoom meeting burnout.
  • The Hiking Gear And Equipment Market is projected to reach $7.36 Billion by 2027, a CAGR of 6.8% from 2020.
  • Participation in bike riding is breaking records with a 20% increase across all categories, and sales of bikes were at an all time high in 2020.
  • Sales of paddle sports products grew 56% in 2020 and are expected to rise at a considerable rate through 2026.

Product Highlights

Hala Straight Up Kit
The Straight-Up brings to life the belief that recreational paddlers should be able to find a high-quality inflatable paddleboard with bomber construction in an affordable package. This SUP Kit includes an industry-leading Lever-Lock Adjustable Carbon Paddle, Backcountry Rolling Backpack, Fin, a Hand Pump and a Repair Kit.
Pure Cycles Gravel Adventure Bike
Blaze new trails, grind that gravel, and leave your maps at home – the  Adventure Series is geared up to take you where you want to be, not where the roads want to take you. Beefy tires, tons of clearance, and mount points for all your racks, bags, and campsite-hauling needs.
Mountainsmith Clear Creek 20
Whether you are climbing a peak, hiking your local trails, or hopping on your bike, the MountainSmith Clear Creek 20 is the ideal day pack for whatever your day throws your way.
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Data Sources

Statista; Verified Market Research; MarketWatch
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