Lee Allen appointed CEO of Effectus

It is with great pleasure that we announce the appointment of Lee Allen as the new CEO of Effectus. Lee brings with him a wealth of experience, having been a member of the adm Group Ltd Global Executive Team for 17 years. He has played a crucial role in growing the European business as UK Managing Director & Head of Strategy, before going on to become the founder of the adm Americas business in 2015, which is now recognized as a leading marketing execution organization.

In his more recent role as Group Chief Innovation Officer, Lee has been pioneering marketing effectiveness with global clients and brands, demonstrating his strategic vision and thought leadership abilities.

Speaking of his appointment, Lee Allen said: "I am thrilled to take on this leadership role at Effectus. Over the past 6 years, the business has established an accomplished and talented team, and a loyal client base. I’m passionate about building businesses and am fortunate to join a company with a very strong foundation that is primed for growth. I look forward to continuing to support our clients in delivering sustainable business value across our core disciplines."

We are confident that Effectus will continue to thrive under Lee's guidance and reach new heights.