BLOG POSTS RETURN TO NEWS

Exercise Trends During COVID

For many of us, going to the gym to work out is more than just a way to stay in shape and be healthy. The gym is a place where people can go to escape reality and blow off some steam. For some, myself included, the gym is more therapeutic than anything. So, when it was announced that gyms would be indefinitely closed due to the outbreak of COVID-19, I was absolutely crushed. Frankly, I was concerned for my mental health. I had never been one for running or at-home workouts so, for me, losing the gym meant losing exercise as an outlet.

exercise_during_covid
If there has been any bright spot during this pandemic, it has been the creative ways people have devised to get through it, like a resurgence in non-traditional forms of exercise. For those not quick enough to purchase the limited stock of home workout gear before they sold out online, water jugs and book-filled backpacks became substitute for dumbbells, while outdoor hiking trails were swapped for treadmills, and personal trainers came straight into living rooms via online spin classes and stationary bicycles. For me, it meant dusting off my running shoes and having my parents pack up and ship my bicycle from my teenage years.

It has been extremely encouraging to see how both people and businesses have reacted to the challenges created by this pandemic-and the trends that have come out of it. People are increasingly going outside to exercise, businesses and streaming outlets are making at-home fitness equipment and services more readily available. and even riding a bike as an adult is cool again!

exercise_trends_image

According to NPD, I’m not alone. Cycling spending jumped 39% in March 2020 (the start of our time at home), and Health and Fitness Equipment soared a whopping 129%. Both categories would probably have been up even more if there weren’t out-of-stocks or other supply chain challenges. Even resale sites like eBay and Facebook Marketplace were completely picked over.

I can’t say for sure if these trends will continue as this virus (hopefully) makes its way to our rearview mirror. Consumers certainly have invested a lot of time, energy and dollars into adopting this type of behavior as a ‘new normal.’ Similar in the way the pandemic has opened our eyes to the feasibility of a remote/hybrid work model, this epidemic has opened consumers’ eyes to the effectiveness of working out in a non-gym environment and the joys of exercising outside.

I can speak to the effect these fitness trends have had on me: I have thoroughly enjoyed newfound relationships with outdoor running, bodyweight exercises and with riding my new (old) bike. I also plan on continuing to engage in these activities even after gyms reopen and life returns to some semblance of normalcy. Of course, as the weather here in the Northeast takes a colder turn, going outside to exercise will become more challenging. As winter turns to spring however, warmer weather will inevitably return and, in my opinion, so will these trends.

RECENT NEWS POSTS

The Perfect Gift

The Perfect Gift

NEWSLETTERS RETURN TO NEWSOctober 2021 The Perfect Gift Finding the perfect gift for someone can be a challenge, but hunting for unique, purposeful, crafted, and personalized gifts has never been easier, and may be more of a priority for shoppers this holiday season....

Curated with Gratitude

Curated with Gratitude

NEWSLETTERS RETURN TO NEWSSeptember 2021 Curated with Gratitude Keeping employees, teams, customers and clients engaged, happy, and feeling appreciated has been a challenge and a necessity for companies, as many employees are working remotely, and most...

Picnic Perfect

Picnic Perfect

NEWSLETTERS RETURN TO NEWSAugust 2021Picnic PerfectInspired by the “cottagecore” cultural movement, a yearning for simpler days, renewed romanticism, nostalgia, or capturing a TikTok or Instagram moment, young and old alike are experiencing and celebrating the perfect...

Hello Flexcations!

Hello Flexcations!

NEWSLETTERS RETURN TO NEWSJuly 2021Hello Flexcations!So long “Staycations” and hello “Flexcations!” Carry-over PTO, more flexible work locations/workations, past-year savings, and a pent-up desire for a “real” getaway are inspiring travelers to take longer, extended...

Backyard Living

Backyard Living

NEWSLETTERS RETURN TO NEWSJune 2021Backyard LivingPeople are sprucing up their outdoor spaces and turning them into kitchens, living rooms, and even offices. Building on 2020 momentum, homeowners are enjoying more time outside and are paying more attention to...

Connecting the dots: Lapine’s rebranding story

Connecting the dots: Lapine’s rebranding story

BLOG POSTS RETURN TO NEWSJune 03, 2021 | By Steve MerolaConnecting the dots: Lapine’s rebranding storyFor years, Lapine has been storytelling for brands across digital platforms and physical experiences, but it’s been a while until we told our own story. This winter,...

The Perfect Gift

The Perfect Gift

NEWSLETTERS RETURN TO NEWSOctober 2021 The Perfect Gift Finding the perfect gift for someone can be a challenge, but hunting for unique, purposeful, crafted, and personalized gifts has never been easier, and may be more of a priority for shoppers this holiday season....

Curated with Gratitude

Curated with Gratitude

NEWSLETTERS RETURN TO NEWSSeptember 2021 Curated with Gratitude Keeping employees, teams, customers and clients engaged, happy, and feeling appreciated has been a challenge and a necessity for companies, as many employees are working remotely, and most...

Picnic Perfect

Picnic Perfect

NEWSLETTERS RETURN TO NEWSAugust 2021Picnic PerfectInspired by the “cottagecore” cultural movement, a yearning for simpler days, renewed romanticism, nostalgia, or capturing a TikTok or Instagram moment, young and old alike are experiencing and celebrating the perfect...