Shopper behaviour has changed: shoppers demand meaningful and memorable always-on experiences and have high expectations.
Savvy brands are using Connected Retail to:
Create immersive shopper experiences
Create immersive, multi-dimensional shopper experiences that online shopping alone can never replicate.
Collect data
Collect data to precision target shoppers at proximity to product and purchase.
Create revenue streams
Monetize media networks and first-party data as incremental revenue streams.
Reduce inefficiencies
Reduce the inefficiencies and carbon footprint associated with printed production.