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Shopper behaviour has changed: shoppers demand meaningful and memorable always-on experiences and have high expectations.
Savvy brands are using Connected Retail to:
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Create immersive shopper experiences
Create immersive, multi-dimensional shopper experiences that online shopping alone can never replicate.
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Collect data
Collect data to precision target shoppers at proximity to product and purchase.
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Create revenue streams
Monetize media networks and first-party data as incremental revenue streams.
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Reduce inefficiencies
Reduce the inefficiencies and carbon footprint associated with printed production.